Hi! There, Do you want to properly set up Yoast WordPress SEO plugin? Yoast SEO plugin complete SEO guide for your WordPress website and it is one the most popular SEO plugin. In this article, I’ll help you how to set up Yoast SEO plugin.
Before we setting up Yoast SEO plugin, we need to know the plugin uses and features. WordPress SEO by Yoast very helpful to rank your website or blog posts. The free plugin offers limited features only. If you’re a Webmaster, who wants to get better results in a short period of time and also, helpful if you’re running an agency. The Premium SEO plugin covers all your SEO needs.
Why should you use Yoast WordPress SEO
Your site for SEO will look like a maximum of time expiration. However, I want SEO to take lightly. Specifically, if your website actually wants to get traffic and succeed. Most websites or blogs need at least some traffic to stay in business. Some companies are completely dependent on search engines to grow their businesses.
The Yoast SEO takes a full view of SEO. SEO should expand in all aspects such as online, digital marketing, E-commerce businesses, blogs, websites, and more. The Yoast SEO WordPress plugin helps you optimize your On-page SEO. Also, it helps your website to rank in search engines the short amount of time.
Features of Yoast WordPress SEO
Before we dive into installing and set up Yoast SEO plugin, Here we’re going to look at many built-in features and tools.
- Generate XML sitemap
- Edit robot.txt and .htaccess
- Change SEO title, meta description, and URL. Also, it supports for taxonomies.
- Focus Keyword
- RSS configuration
- Clean up permalinks
- Verify webmaster tools (Google, Bing, Yandex)
- Google search display view
- Import settings and data from other SEO plugins. Also, export current SEO plugin settings
- Ability to index or noindex specific sections
- Keyword optimization
- Knowledge Graph and Schema.org
- Social sharing
- Built-in redirect manager, and more.
How to Install the Yoast SEO Plugin
To get started you need to install and activate the WordPress plugin by Yoast SEO plugin. To do this, simply navigating the WordPress dashboard and then choose Plugins -> Add New. On the right side. you’ll see a search bar type on it Yoast SEO.
Get more information from here, how to install the WordPress plugins.
The search results display based on your search query. there are one or more plugins by Yoast team. Yoast SEO should be in the first place. See the above image you’ll get an idea of what plugin we need to do SEO.
Once the plugin found, install and activate it. The SEO plugin creates a separate WordPress admin menu section displays like Yoast SEO logo with the SEO text.
That’s it, Once you completed, Now you are ready to set up Yoast SEO.
How to Set Up Yoast SEO
By setting up Yoast SEO plugin, it may take a small amount of time to optimize your website or blog. follow the step-by-step guide now it’s easy to do.
1. General Settings
Click on the Yoast SEO icon it’ll take you on the General tab, Here you’ll manage three sections.
Here it displays the problems and notifications. The main thing it is, you need to set up Yoast SEO at the First-time SEO configuration. Here is the guide for configuration wizard.
Here there are lots of features powered by Yoast SEO. You can disable or enable by clicking the buttons. I recommend toggle on all features for better optimization. Do you need more details about the feature simply place the mouse cursor on a question mark icon, it gives more information about the feature.
c. Webmaster Tools
If you use the google and bing webmasters, link your account here. These tools will help you provide analytics and insights data. How your site performing on various search engines.
- Verify the webmaster tool | Guide
*Once you changed all these settings, Don’t forget to click on the Save Changes button.
2. Search Appearance
In this section, you’ll set up Yoast SEO the search appearance settings, such as SEO title, Content types, media, breadcrumbs, and more.
In this tab, you’ll choose the SEO title separator icon. And SEO title and Meta description. I recommend leaving the SEO title and description. because it can manage by posts or pages. If you set these, it’ll become a default one.
Knowledge Graph & Schema.org
It enables embed structure data on search engines. Yoast SEO supports only Organization and person only. If your site is managed by the person and then select Person and Name.
If the site is managed or represents an organization, select Organization and type the name and upload logo.
b. Content Types
The content types allow you to specify the appearance of search results on search engines.
The post section allows you to manage the title and meta description. I recommend setting the following features.
The pages were also the same as in posts. I recommend choosing the following settings.
*Do not set the Post / Page name and Meta description. We can change it by under post and pages section. In case you set these, it may default for all posts and pages. Of course, we can change it. but it is a moment of the waste process.
When you upload the media files, it creates attachment URL. Recommended setting this Yes.
WordPress normally create a default taxonomies. On Taxonomies section you can manage categories, tags, and formats.
Here the categories existing settings are fine. In case you need to set its own, you’ll able to change titles, meta description, and more.
The tags existing settings are fine. but I recommend set tags to Noindex. it will prevent from search engines.
Set the Noindex to formats and enable format-based archives. Also, Remove the Category URLs for better unique URLs for category pages.
For example, domain.com/category/SEO -> Keep – domain.com/SEO -> Removed
*Once you’re done click on the save changes button.
These settings will help you to adjust title and meta description for your archive pages. Here you’ll see author archives, I recommended to disable author archives if you’re running company blog or organization website.
The date shown on the archives pages. Recommend to disable and Noindex. These were not useful for search engines. But it helps if you’re running a single author blog.
The special pages are 404 pages and search pages. You’ll able to change how it appears when people searched for any information.
*Once you’re all set don’t forget to save changes.
Breadcrumbs are very helpful to navigate your site. Sometimes the Breadcrumbs are shown in search engines for a better experience. I strongly recommended to set it to Enabled.
The RSS feeds used by scrappers to copy content from your website. set up Yoast SEO RSS feed settings to link back all your blog posts. So readers and the search engines will know you’re content is fresh and unique.
The above settings are enough or also add additional elements using Available variables. Once you change the settings click on the save changes button.
3. Search Console
The search console tool helps you link your Google webmaster account. Before you link, your site should be added into search console. Then you’ll get an authorization code, you’ll link together.
Do you have the premium version of WordPress SEO by Yoast plugin, you’ll manage more settings.
- How to submit your site into Google | Small Guide
- Authenticate search console Yoast SEO | Small Guide
When it comes to off-page SEO social share are very important. Yoast SEO covers all social networks to link your website.
On the social account section, give your social network URLs. Once you entered the all the links click on the save changes button.
On the facebook tab, you can add the open-graph metadata. This feature will give you more options while you publish the post on facebook page using Yoast SEO.
Do you have facebook page enter the details and get the page insights.
- How to get Facebook insights | Small Guide
On the twitter section, you can add twitter cards. Enable the twitter card metadata and the chose card type is “Summary with large image” get bet better conversions.
Pinterest uses open graph metadata same as Facebook. Once you verified the Pinterest account, the insights will be seen in Pinterest analytics.
- How to set up Pinterest to your site | Small Guide
WordPress SEO by Yoast plugin comes with built-in tools such as “import and export, file editor, bulk editor” tools.
a. Import and Export
Import SEO plugin settings, which are copied from another SEO plugin. Once you paste the settings, click on the save changes button.
Export current Yoast SEO plugin settings. It is useful for back up your settings. If the settings are changed you’ll use the import tool to import previous SEO plugin settings.
If you’re using another SEO WordPress plugin, you’ll able to import those plugin settings to Yoast SEO plugin. But another SEO must be installed in your WordPress site. Because of the Yoast SEO detect the previous plugin.
Once you’re all done, Don’t forget to click on the save changes button.
b. File Editor
The file editor helps you create or update robot.txt files and .htaccess files.
Once you made any changes, click on the save changes.
c. Bulk Editor
The bulk editor will help you change the title and description to one or more post or pages.
It applies the data all post and pages. Before you edit, make sure to check, if the data is relevant to your changed data. Once all things are done, click on the save changes button.
- Optimize your content using Yoast SEO | Small Guide
We hope the guide helped you how to use Yoast SEO plugin and how to set up Yoast SEO plugin.
If you like this article, please feel free to share this on social networks. If you’re facing any error while installing and set up Yoast SEO feel free to ask in the comment section.